DFI Retail Group

Is this your next challenge in Retail Marketing? 

The challenge is to: 

• Actively drives the brand’s presence, securing the efficiency of the communications across omnichannel
• Formulate and implement marketing strategies to raise brand awareness across traditional, digital medial platforms and social media
• Embraces the new digital media to convey a different, innovative message to customers
• Performs quality control on all advertisements and content distribution; tracks monthly performance data
• Work closely with media and social agency on media planning and to ensure execution excellence in campaigns 
• Understands the customer preferences, profiles, attitudes and expectations towards digital and social platforms, and leverages this knowledge to enhance better user experience
• Assist on competitive data generation, analysis and presentation
• Prepare evaluation of media opportunities, keep tracks of market trends 

Do you have experience in Marketing Communications? 

• Degree holder in Marketing, Business Administration or other related disciplines
• 1-2 years experiences in Marketing Communications and Digital Marketing
• Experience in retail, FMCG or media/digital agency is an advantage
• Ability to work in a fast-paced environment and able to manage multi-task under the tight deadlines
• Independent, self-driven and enjoy working in retail market
• Proficient in Microsoft Office including MS Word, Excel and Powerpoint
• Excellent command of both spoken and written English and Chinese
• Candidate with more experience will be considered for the role of Marketing Communications Senior Specialist