DFI Retail Group

Is this your next challenge in Retail Industry?

Integrated Marketing Planning

• Understands all dimensions of the marketing calendar and of the various promotions and events in the plan, including their objectives, their execution process and associated milestones
• Follows the calendar execution and proactively interacts with cross-functional teams to secure on-time milestones execution

Marketing Channel Management

• Understands the characteristics of different marketing, media channels, communication strategy, methods and tools used to communicate and promote products and offers across different channels
• Evaluates the relative efficiency of various marketing channels to build the strong equities for our banners

Promotion Management

• Understands promotions objectives, techniques and execution guidelines, and follows the planning and execution activity
• Adequately uses various tools and techniques to promote products and deliver successful promotions to the target customers
• Analyses and interprets promotion results through a set of KPIs including market share, incremental sales to strengthen customer loyalty programs

Do you have experience in Marketing?

• Bachelor’s degree in marketing/ Business Administration or related disciplines
• Prefer to have hands-on promotion and advertising experience, preferably in retail marketing
• Experience in campaign and event coordination with digital/social media marketing exposure is a plus
• Strong in stakeholder management, self-motivated with excellent communication and interpersonal skills
• Creative, adaptable, high learning agility
• Well-organized, enjoy working in fast-paced organization
• Good command of both written and spoken English and Chinese
• Experienced in FMCG or retail industry is an absolute advantage, fresh graduate will also be considered