描述和要求
Is this your next challenge in partnership?
The challenge is to:
Business Support:
- Develop promotion and engagement plans while facilitating operational coordination between yuu Rewards and our banking partners
- Work closely with cross-functional teams to design and streamline customer journey
- Provide account support for partners to drive and monitor the achievement of financial performance
Partner management:
- Manage partnership with relevant stakeholders of our key banking partners
- Manage ongoing governance and drive strategic discussion and alignment with banking partners
Marketing & CRM coordination:
- Lead the delivery of joint marketing and engagement initiatives with the partner to deliver towards the agreed roadmap
- Facilitate the execution of marketing and CRM initiatives with creative and media agency interface
Insights:
- Work with Customer Insights teams to understand trends in and proactively identify opportunities from partner and our data with an aim to improve partner performance in the programme
- Support in delivery of insights and execution of plans arising from insights in key business areas
Do you have experience in partnership? :
- University degree
- At least 2+ years’ experience in financial services industry with partnership marketing related function
- Experience in campaign planning, development and measurement
- Loyalty and client management / partnerships experience preferred but not essential
- Strong commercial, communication and interpersonal skills
- A strong team player, proactive, self-motivated and well organized
- Good PowerPoint, Excel and Word skills
- Excellent command of written and spoken English and Chinese
yuu Rewards club and online shopping platform yuu was launched in Hong Kong in 2020 and now serves 4.2 million members. It allows members to earn points at more than 2,500 outlets, from partners including Wellcome, Market Place, Mannings, 7-Eleven, IKEA, KFC, Pizza Hut, PHD, Maxim’s Groups, Shell, Livi Bank and more. Originally a rewards club, it expanded in 2022 to include shopping by launching yuu to me, and has quickly become one of Hong Kong major online shopping platforms. It also exclusively partners with Hang Seng Bank’s enJoy card to enable customers to earn additional rewards. yuu encourages its members to donate points to good causes; more than 760 million yuu points have been donated to Food Link Foundation and The Conservancy Association since 2020.
DFI Retail Group is responsible for ensuring that all personal information collected from each Candidate presented to DFI Retail Group is used for recruitment purposes only and the data collection process is in accordance with all applicable laws and compliant with the Code of Practice on Human Resource Management.
To find out more about Our Businesses and Our People, please visit our website https://www.dfiretailgroup.com