DFI Retail Group

Is this your next challenge in Digital Marketing?

The challenge is to:

CRM & Customer Growth Management

• Coordinate the CRM and customer growth strategy planning and implementation, to maintain the growth of Mannings' online shop
• Work with analytic team to tailor mechanics and personalized communications for targeted customer segments
• Work with analytic team to deep dive into customer data to identify growth opportunities and trends
• Track and analyze customer engagement metrics to optimize CRM strategies

Partnership Development

• Identify and negotiate partnerships with payment providers and FinTech companies to improve customer offerings
• Collaborate with app partners to co-develop marketing initiatives and promotions to achieve customer acquisition goals
• Monitor partnership performance and identify growth opportunities

Performance Analysis

• Measure and report on the efficiency of marketing campaigns and CRM initiatives
• Use insights from data analysis to refine strategies and improve customer experience
• Present findings and recommendations to key collaborators

Do you have experience in e-Com & CRM?

• Degree holder in Marketing, Business Administration or other related fields
• 3-4 years of experience in e-Commerce, partnership, CRM or Digital Marketing
• Experience in retail, FMCG or digital agency is an advantage
• Strong data analytical skills, with proficiency in data analysis tools and CRM/ MAT software
• Proficient in Google Analytic, Microsoft Office, including MS Word, Excel and PowerPoint
• Excellent communication and negotiation skills
• Ability to work in a fast-paced environment and able to handle multiple tasks under tight deadlines
• Independent, dedicated and enjoy working in retail market
• Excellent command of both spoken and written English and Chinese