DFI Retail Group

The Role

The Guardian E-Commerce Executive (App & Web) drives day‑to‑day online sales performance and operational excellence on Guardian Singapore’s digital storefronts. Reporting to the Guardian E-Commerce Manager, the role is responsible for Guardian App & Web operations and provides a clear bridge between Business and Digital & Tech teams to deliver a seamless omnichannel customer experience.

Responsibilities

Sales & Traffic Generation

Set up and QA all promotions, pricing, promo codes and campaign assets on Guardian Online to maximise conversion and sales

Coordinate with Marketing, Commercial and third-party agency & partners (creatives, affiliates etc.) to brief offers and secure traffic‑driving exposure (EDM, push notifications, paid traffic etc.) 

Content Management

Maintain accurate, locally relevant product and campaign content and site/app layouts

Post‑Sales Operations & Customer Care

Liaise with Fulfilment Operations and Customer Service teams to deliver on‑time orders and speedy issue resolution

Systems, Quality & Issue Management

Log, troubleshoot and escalate bugs

Perform UAT for fixes and new releases

Facilitate standing calls with Digital/Tech teams, set agenda and capture next steps

BPO & SLA Governance

Work with the appointed business‑process‑outsourcing partner to ensure tasks are completed within agreed service‑level targets

Monitor KPIs and raise corrective actions when needed.

Reporting & Continuous Improvement

Track campaign / banner performance, site metrics (CVR, bounce, basket, NPS) and competitor trends

Recommend data‑led improvements

Prepare and refresh business SOPs to ensure operational excellence and continuity

About You

• 1–3 years’ hands‑on e‑commerce or digital operations experience within a leading omnichannel retailer or health & beauty environment (e.g., grocery, personal care, pharmacy). Exposure to both app and web platforms essential

• CMS & promotion engine administration (Magento, Salesforce Commerce Cloud or similar)

  Analytics (GA4/Data Studio) and basic Excel for commercial tracking

  Familiarity with Agile, JIRA/Confluence, UAT scripts

  Working knowledge of HTML/CSS is an advantage 

• Proven ability to facilitate weekly stand‑ups, capture actions, and coordinate with outsourced vendors against SLAs

• Understanding of Singapore e‑commerce, payments, fulfilment and H&B category dynamics

• Ability to work under pressure and to tight deadlines.